product EXPLAINERS

Case Study / Calqulate Deal Screening Explainer

Case Study / Calqulate Deal Screening Explainer

A video showcasing the Deal Screening tool and its value to Calqulate's users.

Time to produce: ~3 weeks from planning to delivery

A video showcasing the Deal Screening tool and its value to Calqulate's users.

Time to produce: ~3 weeks from planning to delivery

Context

Calqulate provides simpler financial analytics and forecasting for companies.

In 2022, they launched a new tool to help lenders screen their loan deals faster. The product explainer supported the tool launch.

My role & approach

  • Writing the script

  • Storyboarding and designing the visual look of the video

  • Motion design, editing, sound design and final delivery

Outcomes

Published across Calqulate's social media channels, added to a landing page that was included into an ad campaign. Ran as an ad on YouTube and Linkedin.

Want to support your product launch with video?

Want to support your product launch with video?

Grigory Maevskiy

© 2026 Maevskiy All rights reserved.

Grigory Maevskiy

© 2026 Maevskiy All rights reserved.

Grigory Maevskiy

© 2026 Maevskiy All rights reserved.